{"editorial":{"content_id":"3f3779a3-dba2-4377-a771-1fe2ee80c693","slug":"uncover-jeff-rodrigo-da-silva-20261104-56d6a7","content_type":"news","title":"Uncover 晋升 Jeff Rodrigo da Silva 为国际运营负责人","summary":"巴西营销组合建模初创公司 Uncover 将 Jeff Rodrigo da Silva 晋升为国际运营负责人，负责国际战略并领导海外企业客户服务。","body":"巴西营销组合建模（MMM）初创公司 Uncover 宣布将 Jeff Rodrigo da Silva 晋升为国际运营负责人（Head de Operação Internacional）。在新职位上，他将领导 Forward Deployed Enterprise 团队，并负责公司的国际战略。\n\n此次任命发生在 Uncover 宣布 1600 万美元 A 轮融资后仅数月。该轮融资由 Cloud9 Capital 领投，ABSeed Ventures 和 Endeavor Catalyst 参投，目的是加速公司向新市场扩张。\n\nJeff 在 Uncover 任职两年，此前负责 Enterprise Services 垂直业务，管理约 30 人，分布于 Account Managers 和 Insights Analytics 团队。据原文，2025 年该领域为客户交付超过 3.3 亿雷亚尔增量收入，同年 Uncover 增长四倍，开始定期处理超过一百个 MMM 模型。\n\n在国际运营方面，Jeff 将支持商务团队，并领导巴西以外企业客户的服务。目前 Uncover 在巴西、墨西哥、阿根廷、美国、加拿大、英国和德国服务超过 70 个品牌。\n\nJeff 在声明中表示，过去两年帮助巴西大型广告主用基于 MMM 的科学方法改变投资决策方式，现在的挑战是把这一知识带给国际客户。\n\n据原文，Jeff 有超过 20 年咨询、研究和市场情报领域从业经历，曾在 Nielsen 任职超过十年，负责 Unilever、Reckitt 和 Kimberly-Clark 等全球客户在拉美的服务，其中两份联合商业计划被认定为全球标杆。在加入 Uncover 前，他还曾在 Kantar、Comscore 和 PiniOn 任职，并在 PiniOn 担任副总裁。","why_it_matters":null,"cbi_observation":null,"direction_tag":"巴西","primary_category":"科技平台","secondary_topics":["企业动态","人事变动","科技","br-tech"],"content_level":"编辑整理","event_type":"公司动态","audience_tags":[],"event_location":null,"verification_status":"unverified","published_at":"2026-11-04T23:03:09.870Z","display_date":"2026-11-04","source_published_at":null,"source_url":"https://startups.com.br/danca-das-cadeiras/uncover-promove-jeff-rodrigo-da-silva-a-head-de-operacao-internacional/","source_name":"Startups.com.br","source_language":"pt","author_name":"编辑部","risk_level":"medium","risk_flags":[],"opportunity_flags":[],"trend_signals":[]},"intelligence":null,"meta":{"canonical_url":"https://chinabrazilinsight.com/news/uncover-jeff-rodrigo-da-silva-20261104-56d6a7","api_url":"https://chinabrazilinsight.com/api/public/content/uncover-jeff-rodrigo-da-silva-20261104-56d6a7","markdown_url":"https://chinabrazilinsight.com/api/public/content/uncover-jeff-rodrigo-da-silva-20261104-56d6a7?view=markdown","json_url":"https://chinabrazilinsight.com/api/public/content/uncover-jeff-rodrigo-da-silva-20261104-56d6a7?view=json","last_updated":"2026-11-04T23:03:34.972Z","platform":"China Brazil Insight","platform_url":"https://chinabrazilinsight.com"}}